• Carson BarkerAppspire

    Marketing Your App Carson helps us better understand how to improve App Store optimization by managing reviews and expectations; make sure your description, keywords and screenshots are in line with your target audience. Air Date: May 4, 2015

  • Brett Relander

    Brett RelanderTactical Marketing Labs

    Focusing on Your Target Audience Brett encourages everyone to start small, and not be afraid of mobile. Go back to the basics by focusing on your target audience, your value proposition and your best channel to reach them. Air Date: April 27, 2015

  • Ramsey Masri

    Ramsey MasriOther Levels

    Understanding the Mobile-First Shopper Ramsey tells us how to effectively approach the new growing ‘Mobile-First’ Shopper in a fast-changing environment while harmoniously integrating Desktop, Mobile and Retail. Air Date: April 20, 2015

  • Atul Satija

    Atul SatijaInMobi

    Optimizing User Acquisition Atul Satija tells us his story of how a small company could come up against behemoths like Google and how to optimize your paid acquisition campaigns. Air Date: April 13, 2015

  • Matthew Snyder

    Matthew SnyderResponsiveAds

    Focusing on the Creative in Mobile Advertising 2015 is the year of the banner’s reinvention. Matthew Snyder talks to us about how responsive advertising is going to evolve and change the programmatic space. Air Date: April 7, 2015

  • Sucharita Mulpuru

    Sucharita MulpuruForrester Research

    Overcoming the Challenges of mCommerce Sucharita shares with us her insights from her research with Forrester about the disruptive change mobile has brought to commerce, the new challenges it brings retailers and how we can capitalize on this disruption. Air Date: March 30, 2015

  • Craig Weinberg

    Craig Weinberg3Q Digital

    Finding the Right Mobile Marketing Partner; Building a Successful Multi-Screen Campaign How should you approach mobile? Craig Weinberg shares with us key aspects of the business we should look out for even before planning our mobile strategies Air Date: March 23, 2015

  • Doug Robinson

    Doug RobinsonFresh Digital Group

    Beacons, Rich Ads, Multi-Screen Campaigns and Other Mobile Marketing Strategies Doug Robinson and Uyen Tieu discuss the present state and future evolution of mobile technology, the best way to target customers and the importance of partnerships in such a competitive market. Air Date: March 17, 2015

  • Asif Khan

    Asif KhanLBMA

    The Potential of Location Based Marketing With Asif Khan Discussing the potential of location-based marketing and how it is changing mobile as Uyen Tieu speaks with the founder of the Location Based Marketing Association (LBMA), Asif Khan. Air Date: March 9, 2015

  • Talia Wolf

    Talia WolfConversioner

    Dedicated Mobile Landing Pages Vs. Responsive Web; Mobile Testing and Monitoring Best Practices Discussion of why dedicated mobile landing pages trump responsive web, how to make use of specific mobile features (GPS, location etc) to get the most out of your apps/mobile web and best practices when it comes to testing and monitoring. Air Date: March 2, 2015

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