Cindy Krum | Mobile Power & Profit Podcast

Cindy KrumMobile Moxie

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Cindy Krum

Cindy Krum

CEO of Mobile Moxie

A highly sought after conference speaker throughout the US and around the world, Cindy also teaches mobile marketing at Rutgers University,  in a Digital Mini-MBA program.

Mobile Power and Profit Podcast

Cindy Krum suggests ways we use data collection to make mobile apps smarter without invading users’ privacy. And tells us why building a mobile site is better than relying on Responsive Design.

• Progressively collect the data you need to improve your users’ mobile experience without being too invasive.
• Make the most of free or paid data-sets available in the market to predict certain events and make your app smarter.
• Promote a Logged-In experience to bridge data between online and mobile.

Mobile Marketing Changes in 2015 to Big Data, Cloud Technologies and Power of Location Services

Air Date: January 19, 2015

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