CEO of Mobile Moxie
A highly sought after conference speaker throughout the US and around the world, Cindy also teaches mobile marketing at Rutgers University, in a Digital Mini-MBA program.
Mobile Power and Profit Podcast
Cindy Krum suggests ways we use data collection to make mobile apps smarter without invading users’ privacy. And tells us why building a mobile site is better than relying on Responsive Design.
• Progressively collect the data you need to improve your users’ mobile experience without being too invasive.
• Make the most of free or paid data-sets available in the market to predict certain events and make your app smarter.
• Promote a Logged-In experience to bridge data between online and mobile.